The Planters Nuts model is taken into account “High priced,” specially when its main merchandise, Peanut, is often perceived as “low-priced and basic” by prospects. For that reason, I counsel the next pricing approach:

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It is evident that by seeking to penetrate new marketplaces, the company is going through higher threats from major players within the Almonds and Pistachios sector though shedding its Peanut market share to rivals like Emerald and Retailer brand names.

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Smoked: determined by almond reference, although almond is much less tasty than other nuts, buyers nevertheless like smoked almonds. For that reason, I feel that smoked peanuts will likely be pleasing to buyers;